Case Study
Empowering families and educators with a real-time collaboration app for parents and teachers
OUR CLIENT
The client, a European software developer, wanted to create an innovative app to help busy parents manage their kids’ school, sports, and after-school activities. The intuitive app streamlines the sharing of contacts, information, and calendars among parents, teachers, caregivers, coaches, and friends. The app is available in iOS and Mac formats in the productivity category of the Apple App Store.
THE CHALLENGE
Envisioning a kids’ activity management app for busy parents
The client wanted to create an all-in-one app for managing kids’ schedules. From an architectural standpoint, the company faced a complex challenge of designing an app for parents to unify and manage fragmented school activity information dispersed across various platforms, such as websites, social media, messaging apps, and emails.
Since intended users are busy parents with differing levels of technical ability, the app had to be user-friendly and intuitive. A required element of the application involved real-time collaboration features, allowing parents and guardians to coordinate activities, share updates, and easily communicate to individuals and groups. Privacy and the relevance of shared content were key priorities of the app design, ensuring that only necessary and secure information was visible to the users with appropriate access.
THE TRANSFORMATION
Designing the app, a collaborative tool for parents and educators
The combination of centralizing scattered information and collaborating with an array of people, like parents, guardians, teachers, and coaches, with top-notch privacy requirements made the application development particularly challenging. UST designed and developed the app, incorporating these key features in the initial product launch:
- Intuitive onboarding process for parents—The simple onboarding process ensured busy parents could easily join and navigate the application.
- Contact centralization—The design aggregated contact lists and profiles, streamlining information sharing for parents, teachers, and schools.
- Efficient groups—Robust functionality allowed seamless communication and collaboration between parents, teachers, and other groups within the app.
- Real-time chat—This feature enabled instant updates, fostering stronger connections between parents and the people involved in their kids’ activities.
- Dynamic calendar—The flexible calendaring system in the app allowed users to integrate schedules for activity-planning efficiency.
- Group events integration—This seamless functionality enabled parents to see events on the app’s timeline and easily transfer the activity to their personal calendars.
THE IMPACT
Simplifying communication between parents and teachers elevates educational experiences for kids
The client successfully launched the first version of the app as a proof of concept within a very short timeframe and launched additional features in rapid succession to meet user demand. The result was a transformative improvement in parent-school interactions, enhancing collaboration between parents, schools, and teachers—elevating the overall educational experience for students.